While the idea of pattern on the floor is a subject close to passionforpattern’s heart, the reality of achieving it is more of a challenge. With a few notable exceptions there’s a gaping chasm between disturbingly cheerful rugs of distinctly ungenerous, doormat-like proportions and disturbingly expensive (if very beautiful) Persian rugs. But The Rug Company has stepped into the breach, helping to fill the chasm with these seven beautiful designs. If you are unable to resist them, they are yours from a very reasonable £195 to a far from unreasonable £1395.

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